Do you want Increase Facebook Likes?

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Have you checked out the auto-generated community pages on Facebook recently? You know, the ones that relate directly to your brand or organisation, but over which you have absolutely no control? The ones where content about your organisation is being auto-aggregated from individual status updates, Wikipedia and other sources then plastered in front of m users without so much as a nod in your direction?

Sweetly benign you might think. Not only that, it can also come complete with fans and status updates. More bad news concerns the status updates triggered to auto-populate the pages. So, good or bad, their status updates relating to your organisation will appear on the community page — with the potential for considerable damage to your reputation, employee relations or your interaction with any or all of your stakeholders and communities.

And believe me, there are some pretty horrid examples out there at the moment. There are many practitioners out there who have not involved themselves in social media, online public relations or auto bot like status for fb reputation management.

There are all manner of New Zealand businesses and organisations affected by this issue so please check it out sooner rather than later. Personally, I believe this is an unjust and unfair development at Facebook as it means that organisations and individuals who do not belong to or wish to participate in the network for whatever reason find themselves having to take part.

If you have an update on this issue, or have managed to achieve a full delete on an auto-generated community page then please share it with us and post your comment or contribution here. This is an important lesson that all organisations auto bot like status for fb to take note of. I think the mock BP Facebook page, which was set up after the oil spill in the gulf, is an excellent example of how a organisation can be damaged by this kind of thing.

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Notify me of new posts via email. Have you got what it takes in a crisis? Leave a Reply Cancel reply Enter your comment here Fill auto bot like status for fb your details below or click an icon to log in: Email required Address never made public. Post was not sent - check your email addresses! Sorry, your blog cannot share posts by email.

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